Jerry Greenfield: The Social Responsibility of Corporate America
In 1978, Ben Cohen and Jerry Greenfield co-founded Ben & Jerry’s ice cream company with an $8,000 investment. Since then, the local Vermont operation has expanded into a multi-million dollar international business that produces inventive ice cream flavors while promoting political and environmental activism. Through the platform of his company, Jerry Greenfield publicly advocates for fair trade ingredients, sustainable packaging, and social justice writ large.
This March, Jerry Greenfield will visit Notre Dame to discuss the social responsibility of America's elite class by outlining his journey with Ben & Jerry's. The University of Notre Dame prides itself as an institution that provides both an academic and a moral education, and the Dean's Fellows believe this event aligns with that vision. Mr. Greenfield’s lecture will challenge the Notre Dame community to think critically about the ethics of the capitalist system and the potential for activism on a global scale.
When: March 20, 2018
Where: Jordan Auditorium, Mendoza College of Business
Time: 7 pm
To find out more about Ben & Jerry's and Mr. Greenfield's vision, visit their website here.